SEO and AI search

Answer engine optimisation (AEO)

Win featured snippets, People Also Ask and AI Overviews.

Audit your answer coverage See related work

Outcome

Direct answers on your pages that search engines lift into the answer box, bringing branded visibility even when the click does not happen.

What we do

We find the questions with answer-box potential, write concise, evidence-backed answers in the structure engines prefer, add FAQ and HowTo schema where it applies, and measure snippet ownership over time.

What is included

  • Question research
  • Answer-first page structure
  • FAQ, HowTo and speakable schema
  • Snippet and AI Overview tracking

What you receive

  • Question map by page
  • Rewritten or new answer sections
  • Snippet ownership report

Related services in seo and ai search

SEO strategyKeyword, intent and competitor research turned into a prioritised plan. Technical SEOCrawl, indexation, architecture, schema and Core Web Vitals, fixed properly. Programmatic SEOLocation, use-case, integration and comparison pages generated from data. Generative engine optimisation (GEO)Get cited inside the answers that ChatGPT, Perplexity and Gemini write. Link building and digital PRAuthority earned with research, data and stories journalists use. Community growthEarn presence on Reddit, LinkedIn and the forums that shape AI answers.

How an engagement starts

  1. Weeks 1 to 2

    Audit

    We go through everything you run today: site, tracking, channels, CRM and content. You get a prioritised roadmap and quick wins before any retainer starts.

    • Every channel and the website audited
    • Tracking gaps and pipeline leaks found
    • Quick wins shipped
    • Roadmap and KPI model agreed
  2. Weeks 3 to 6

    Deploy

    The team embeds, the first workflows go live and reporting cadence is locked. You see results from the first cycle, not the first quarter.

    • Named lead and specialists in place
    • First campaigns, pages or builds live
    • Weekly reporting running
    • Lead routing and CRM fixed
  3. Week 6 onwards

    Scale

    We run the programme across channels and tune it to pipeline. Winners get more budget and attention, the rest is retired, and results compound quarter on quarter.

    • Channels running as one system
    • Work shipping every week
    • Budget follows pipeline
    • Quarterly business review

FAQ

Questions about answer engine optimisation (aeo)

Does AEO cannibalise clicks?

Sometimes it reduces clicks on informational queries while increasing brand recall. We prioritise questions tied to commercial intent so the visibility converts.

Let's talk

Ready to talk about answer engine optimisation (aeo)?

Tell us about the website, store or application you have in mind. You will get a clear reply, a realistic timeline and a fixed quote.

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