RevOps and GTM engineering

Total addressable market sourcing

A clean, scored list of every account you could sell to.

Map your market See related work

Outcome

Your market mapped, deduplicated and prioritised by fit and signal, pushed into your CRM in days rather than quarters.

What we do

We define the ICP with you, build the universe of matching accounts from multiple sources, enrich and score them, and load them into your CRM with ownership rules. Sales and marketing then work the same list.

What is included

  • ICP definition
  • Multi-source account building
  • Enrichment and fit scoring
  • Deduplication against CRM
  • Territory assignment

What you receive

  • Scored account universe
  • CRM import with ownership
  • Methodology document

Related services in revops and gtm engineering

HubSpot onboarding and migrationStand up HubSpot properly, or move to it without losing history. CRM enrichmentFill the gaps in your CRM with accurate, fresh company and contact data. Inbound orchestration and lead routingTurn form fills into qualified, routed pipeline in under a minute. Marketing analytics and attributionReporting leadership can trust, tied to pipeline and revenue. Fractional RevOpsSenior revenue operations support without the full-time hire. Marketing automationEmail, WhatsApp and SMS journeys driven by real customer data.

How an engagement starts

  1. Weeks 1 to 2

    Audit

    We go through everything you run today: site, tracking, channels, CRM and content. You get a prioritised roadmap and quick wins before any retainer starts.

    • Every channel and the website audited
    • Tracking gaps and pipeline leaks found
    • Quick wins shipped
    • Roadmap and KPI model agreed
  2. Weeks 3 to 6

    Deploy

    The team embeds, the first workflows go live and reporting cadence is locked. You see results from the first cycle, not the first quarter.

    • Named lead and specialists in place
    • First campaigns, pages or builds live
    • Weekly reporting running
    • Lead routing and CRM fixed
  3. Week 6 onwards

    Scale

    We run the programme across channels and tune it to pipeline. Winners get more budget and attention, the rest is retired, and results compound quarter on quarter.

    • Channels running as one system
    • Work shipping every week
    • Budget follows pipeline
    • Quarterly business review

FAQ

Questions about total addressable market sourcing

How often should the list be refreshed?

Quarterly for most markets. We set up refresh rules so it does not become a one-off spreadsheet.

Let's talk

Ready to talk about total addressable market sourcing?

Tell us about the website, store or application you have in mind. You will get a clear reply, a realistic timeline and a fixed quote.

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